Paper Towel Ads
written by: Dan Leicht
He clocked in a 6
AM. The first to arrive, the first to make coffee, the first to take a sip.
At his desk there was mail from the day before,
ads from medical companies.
ORDER TWO DRILLS GET THE THIRD 10% OFF.
Ten percent of five-thousand dollars is a good deal,
he thought, but he didn’t need any new drills, the hospital
didn’t need any new drills, so he threw the ad into the trash.
Another ad was a small catalog of storage bins and trash bags,
he put it to the side, a reminder he needed to order more trash bags.
The clock said 7AM when he returned from the locker room,
having changed into scrubs, and looked over the last ad.
AFTER HOURS WORK SOCIAL -
BRING FRIENDS AND FAMILY.
He dropped the last ad into the trash and got up to refill his cup.
The pot was now empty,
the other co-workers craved the caffeine just as he had, but
couldn’t figure out the complicated order of events to make more, or
He turned the knob on the paper towel dispenser,
Then, using a pen he had in his pocket, wrote -
TAKE ONE FREE CUP GET THE SECOND FREE TOO
WHEN YOU MAKE A FRESH POT OF COFFEE -
100% OFF FOR THE FORESEEABLE FUTURE.